Thursday, 7 April 2011

VANS is taking matters in its own hands by initiating the Custom Culture program

High school art classes across the US are invited to compete in a shoe customization contest that grows on a state to regional to national level, culminating in a high-visibility event in New York this June.

Vans staff will select 10 high schools from each region (North/South/East/West/California) to compete for a spot in the regional finals.

The semi-finalists will be posted here where the public will vote to determine 5 finalists. A panel of judges including Vans artists and athletes will then choose the winner at a final event in New York.

Those five schools will be given a travel budget to come to New York for the final showcase in June of 2011. READ MORE

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