Check out this video K-Swiss made to celebrate the launch of its
new Clean Classic line. Soundtracked by Nick Waterhouse’s “If You Want
Trouble”, “California Road Trip Vol. 1″ is a stylized blend of
music-cum-lifestyle video. Waterhouse stars alongside Miles Fisher (Mad Men, J. Edgar) and Garrett Colton, owner of Standard Goods, the L.A. boutique that’s lighting up our favorite fashion and design blogs.
“California Road Trip Vol. 1,” seeks out the Clean Classic in its
natural habitat: on the feet of swaggering, accomplished, charismatic
dudes with individual style in spades. It also explores uncommon
geographies and topographies, following the stars on a spontaneous road
trip through the night from the Hollywood Hills to Palm Springs. The
video glosses over shopworn sand-and-ocean spots in favor of lush
greens, hillside villas, national parks, vintage cars and preppy pool
parties. It’s a California that’s often overlooked, but it’s
sophisticated, rich, smart, and fun.
Thanks Slam X
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